Apple’s next gadget does it all?

So Apple has been secretly working away on the development of the ‘Tablet’– an electronic device to end all devices! It supposedly crosses a Kindle with an iPod Touch allowing for handheld gaming, web browsing, music listening and reading on-the-go. Want to read a full publication of Sports Illustrated on the Tablet? Then rearrange the articles the way you’d like to keep it? This demo video below from Time, Inc. shows you the endless possibilities and the future of magazines…
This is a bit off the normal topic of digital advertising, but anytime there is a new medium to communicate to people, we as advertisers have the duty to think before we engage. Let’s not exploit the channel with ad placements and wait a while before bringing something new and useful out there.

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